For category, type a word or two that describes your business and Facebook will suggest some options. Customers can follow (or “Like”) Facebook Business Pages to see content from — and connect with — their favorite brands, companies, and creators. A Facebook Business Page is a public profile on Facebook that businesses, organizations, and public figures can use to promote themselves. An optimized Facebook Business Page makes it easier for people to discover and interact with your brand online. To integrate commerce functions on your business page, you will first need to set up an account using Commerce Manager.
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- Here at Social Think, we’re all about helping businesses rock it on social media.
- Not only does it give you access to valuable tools like insights and ads, but it also helps you reach a larger audience.
- Creating business pages with a personal page is useful for avoiding the hassle of having to log into multiple accounts, especially for users with several businesses.
- Keep it clear and to the point, and add keywords for SEO purposes (e.g. comfy clothing, clothing for every day).
- Each template has a default call to action (CTA) button and tabs that you can preview by clicking on the template.
This way, you can spend more time interacting with your audience and creating additional high-quality content. Sharing user-generated content, customer success stories or video content in the form of Stories and Reels, are all good examples of high-quality content. Polls, questions and live videos are also useful approaches to promote audience interaction.
Just follow the steps and best practices in this guide, and you’ll be on your way to growing a rocking Facebook community and crushing your social media goals. Keeping track of how your content performs helps you continuously cater your content to your audience’s preferences. For example, you might discover that your engagement rates are highest on video posts, but your text posts get the highest number of shares. So, if you’re looking to boost engagement, you’d focus on sharing more videos, and if you’re trying to increase brand awareness, you’d include more text posts. Managing your social media presence doesn’t have to be a tedious task. With Socinator, the ultimate Facebook automation tool, you can simplify and optimize your daily activities while ensuring consistent engagement.
How to create a Facebook Business Page
If you think you might want to see this information later, make sure to download a copy of your Page data before you start deleting. They can publish content, reply to messages, and check page insights. Facebook provides different roles that come with different permissions. Monitor your social media performance easily with SocialBee Analytics. Or, they might contact you through Facebook Messenger to ask questions and get details about your offerings.
We connected with dozens of social marketers for their top tips to modernize your Facebook Page strategy. Every Hootsuite plan includes everything you need to get started with social listening. Plus, Hootsuite can be used to manage profiles on many platforms—Facebook, Instagram, LinkedIn, YouTube, TikTok, Pinterest—so you can manage all your social efforts in one place. Double-check you’ve got the right person, since there may be more than one with the same name.
According to Statista, Facebook is the most widely used social media platform, with over 3 billion active users at the end of 2023 1. With the right https://www.facebook.com/jackpotjillonlinecasino/ strategies, you can connect with many potential customers on Facebook and use the platform to grow your business. For instance, if you see that most of your followers are in a specific age group, you can create content that appeals directly to them.