Click your profile image and from the drop-down list, choose your business page. In the left menu, click the name of your Page, then click Settings. Under Audience and visibility, click Page setup, then select Page access.
- If you don’t already have a personal account, you can create one by going to Facebook.com and clicking “sign up.” You’ll then see the form below, which you’ll need to fill out.
- It’s important to create a good visual first impression, so choose wisely here.
- Every Hootsuite plan includes everything you need to get started with social listening.
- Use these to make sure you’re happy with how your images look in both displays.
Even national or global brands can tap into this trend with content creation that speaks to very specific target audiences. After you upload the photos, you can use the buttons in the top right of the preview to toggle between desktop and mobile view. Use these to make sure you’re happy with how your images look in both displays. You can drag the images in the left column to adjust their positioning.
It says it’s optional but we would suggest filling it out so as to create an optimal page. If you own a pet store, no need to name your page We Love Dogs- unless that’s the name of your store. Some things you’ll be able to go back and edit later whenever, and other things it’s harder for you to change later (like your page name). You’re going to start by logging into your Facebook profile. Then in the upper right corner, hit the grid icon, and on the right under Create, hit Page.
The profile photo should be your logo, while the cover photo should be branded and give the followers a CTA. “Facebook Pages remain King Johnnie Online Casino Facebook Page a powerful tool for brands to establish credibility, engage communities, and drive results,” says Laura Mikulski, senior growth strategist. Use Quick Search to discover trending hashtags, brands and events anywhere in the world, or dive deeper for personalized insights on your brand to guide your Facebook Page strategy. You can track what people are saying about you, your top competitors, your products — up to two keywords tracking anything at all over the last 7 days.
Step 4: Add visuals and an action button
Another Facebook Page management tool that’s easy to use? Schedule posts, answer messages, and manage ads from one place. You can post text, create Stories and Reels, add photos, share links, conduct polls, or go Live if you dare. This is also the spot to opt in or out of marketing and promotional materials. When you use Facebook, you may not always be logged in as your Page.
Step #4: Enter your website, contact number, and email for the business.
Your profile photo accompanies your business name in search results and when you interact with users. Your logo is always a good choice, although you may need to modify it to fit a circular format. It will be cropped to a circle, so don’t put any critical details in the corners. Facebook also gives you the option to unpublish your page. If you’re using Facebook on a desktop browser, deleting a page you manage is quick and easy. Just make sure you’re logged into the account that has admin access to the page.
An optimized Facebook Business Page makes it easier for people to discover and interact with your brand online. Otherwise, you’re gonna start losing followers as quickly as you get them because they’re not getting any value from your page. If you want a free, custom marketing proposal and quote, fill out our contact form today. And if you skipped steps before, Facebook will prompt you to go back and complete them there in the left upper corner of the page. After that, you can hit Next, and it will encourage you to invite all of your Facebook friends to like your page.
Every Hootsuite plan includes everything you need to get started with social listening. If you select Deactivate Page, you’ll just be prompted for your password before everything is temporarily shuttered. Choose the tasks you’re comfortable with your admin performing, then click Give Access.
A Facebook Business Page is a public profile on Facebook that businesses, organizations, and public figures can use to promote themselves. She has a passion for helping organizations of all sizes grow their brands in ways that maximize their impact. Her work has been published by The New York Times, the TODAY Show, Business Insider, and more. You can also access Meta Business Suite via a dedicated mobile app that’s available for both iOS (iPhone) and Android. Your Page name will ideally be the same as your business name. However, if you’re a small business, another Page might already be using that name.
